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Southern Alum named Sugar Bowl Communications Director
April 13, 2007
New Orleans, LA -- The Sugar Bowl Committee has named Plaquemine, La. native Duane Lewis as Director of Communications, according to an announcement by Sugar Bowl CEO Paul Hoolahan.
 Lewis, 35, joins the Allstate Sugar Bowl after a 10-year public/media relations career with the National Football League's Super Bowl XXXIV Champion St. Louis Rams as their Director of Football Media (2003-05) and, more recently, as Director of New Media (2006-07).
“We’re pleased to have Duane join our team here at the Sugar Bowl,” said Hoolahan. “His background is impressive and well-suited for us as we prepare to host the Allstate Sugar Bowl and the Allstate BCS National Championship Game in January 2008.”
Participating in more than 200 NFL games, Lewis' experience includes 10 playoff games with the Rams while also working five Super Bowls (Super Bowl XXXI, XXXIV, XXXVI, XXXVIII and XXXIX).
During his tenure with the Rams, Lewis was selected by the NFL to work as part of the NFL's public relations staff for Super Bowl XXXIX in Jacksonville. He also was selected to work the 2000 and 2002 NFC Championship games.
Lewis earned his bachelors degree from Southern University – Baton Rouge. He also worked as a sports correspondent for both the Times-Picayune in New Orleans and The Advocate in Baton Rouge before beginning his NFL career.
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