Charlotte, NC – The Central Intercollegiate Athletic Association (CIAA) and its Board of Directors today announced a partnership with Van Wagner Sports & Entertainment (VWSE) in a multi-year agreement effective July 1, 2017. VWSE will become the Conference's media and sponsorship rights partner, succeeding Urban Sports and Entertainment Group whose contract expires next summer.
The five-year partnership with VWSE will include digital and live broadcast productions of various Conference matchups including football and basketball regular season and championship games.
The CIAA and VWSE will also collaborate to maximize opportunities and enhance experiences for sponsors, member-institutions, and fans utilizing VWSE's expertise.
VWSE's Dorna division is a leader in digital television media sales and branding while their Consulting & Experiential teams will oversee official CIAA activations such as Fan Fest.
"Partnering with the CIAA and its roster of diverse institutions and corporate partners is an extraordinary opportunity," said VWSE Executive Vice President, Mike Palisi. "We are honored to represent the Conference's sponsorship and multimedia rights.